Brisbane. We Live There.

As the capital of the Sunshine State there’s a certain vibrancy about Brisbane and its diverse cafes, restaurants and entertainment venues as well as local markets and residents who love sports and enjoy an active, outdoor lifestyle. There’s a vibrancy about the PPR team that lives and works there too. We love that the sun shines for 263 days per year and know everything there is to know about shopping, food, interior design, wellbeing and sports as well our emerging status as an influential leader in the Asia Pacific region. Just like the Brisbane River links our neighbourhoods together, the PPR team is connected by our network of teams in other states and countries to ensure that our campaigns are cemented in local understanding that is as varied and as individual as its members. After all, we make up part of the community too.

A sample of some of our work

Woolworths Inspires a New Generation
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Crowning the Pets of the Year with Petbarn
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Global Hunger Food Fight with Subway
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Oral Outreach for Colgate
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Who We Are

Pamela Klioufis

Chief Executive Officer

Pamela Klioufis is Chief Executive Officer of BCW Australia & New Zealand, and in this role is responsible for the entity’s business operations in the two countries. In 2019, BCW Australia merged with sister agency PPR AUNZ to become BCW Australia & New Zealand, with Pamela appointed head of the combined entity across Sydney, Melbourne, Adelaide, Perth, Brisbane and Auckland. Pamela first joined Burson-Marsteller (now BCW) in 2012 and has since worked across a wide range of client industries and business sectors, leading the firm’s corporate and brand positioning offering. As a strategic consultant, Pamela combines big-picture thinking with research and trend driven insights, to inform and create innovative and effective communications strategies that manage brand reputations and deliver on business objectives. Pamela has been instrumental in achieving stand out results for clients such as Huawei Technologies, Singapore Airlines, Department of Defence, Tourism Australia and Accenture. Having worked in high level international business and political environments, Pamela has advised clients on a wide range of public affairs and government issues including major transport incidents, activist or union campaigns, industrial accidents, regulatory compliance, litigation, competitor actions, corporate downsizing, product liability, and product and resource contamination. Throughout her career, Pamela has had the privilege of working with some of the world’s leading brands and corporations in a wide range of sectors including government, technology, FMCG, banking and financial services, automobile and aviation. Prior to joining Burson-Marsteller, Pamela managed her own public relations consulting firm, Estoria Communications, providing high level strategic counsel and crisis management to clients across the Asia Pacific region. A University of Technology Sydney graduate, Pamela holds a Masters degree in Communication Management with a major in issues management.​

Talk To Us

Stanley Street Plaza
South Bank QLD 4101
+61 7 3309 4718
ContactBrisbane@bcw-global.com