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Emirates

PPR has provided comprehensive public relations and sponsorship programs to promote Emirates for close to 10 years, in which the airline has grown strongly in Australian and New Zealand.

When PPR began work with Emirates, the airline was a relative newcomer to Australia with just two flights a week. Now it’s a leader in the regional and global industry. PPR’s has worked on brand development, destination marketing for the Dubai hub, launches and sponsorship, and the development and maintenance of effective media relationships in Australian and New Zealand based on trust.

Our work covers all forms of PR and promotions including the launch of Emirates A380 services to Australia and New Zealand, increasing service announcements for Melbourne, Brisbane and Sydney, and the management of Emirates sponsorships.

Sponsorships have grown along with Emirates, with PPR managing activities around the Australian Open golf torunament, Australian PGA, Emirates Western Force, and Collingwood Football.

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